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Reggie spreekt over de Switch

Nintendo

Nu de Nintendo Switch is aangekondigd en deze te bestellen is wordt het tijd voor Nintendo om het apparaat te promoten. De baas van Nintendo of America spreekt vandaag wat woorden over de Switch. 

Hij had het volgende te zeggen over voor wie de Switch is:

Just like every system Nintendo creates, we believe in having a very wide footprint, and we are experienced enough in this industry to know that the footprint changes over time. We believe that by [next holiday season], with the launch of Super Mario Odyssey, that the footprint for Nintendo Switch will be very broad. Kids, young adults, parents, gamers will occupy that footprint.

But what’s going to happen is that, that space is going to be filled in at each point in time with the subsequent launches. So for example, if you look at the first 45 days, you’ve got Zelda, 1-2 Switch, Mario Kart 8. So the active gamer. And candidly, the more the active gamer sees, the more excited they’re going to be for that game.

I was a Zelda fan before I was a Nintendo employee, and I can tell you that as I’ve experienced that game, it just gets me more and more excited to play. 1-2 Switch is a party in a box. And so that is going to be an all family type of experience that will then broaden the footprint. And then Mario Kart 8 is going to expand it even further. And so that’s what I see happening. A game like Arms will have a diverse footprint. A game like Xenoblade Chronicles 2 will be much more narrow.

And so, I think it’s the best way I could describe how the consumer base for Switch is going to evolve over time. And certainly by the end of our first full year, it’ll be kids, young adults, parents and gamers occupying that footprint.

Nintendo Switch

Daarnaast heeft Reggie ook nog wat woorden over op de vraag of de Wii U als een mislukking wordt gezien door Nintendo:

Just like every system Nintendo creates, we believe in having a very wide footprint, and we are experienced enough in this industry to know that the footprint changes over time. We believe that by [next holiday season], with the launch of Super Mario Odyssey, that the footprint for Nintendo Switch will be very broad. Kids, young adults, parents, gamers will occupy that footprint.

But what’s going to happen is that, that space is going to be filled in at each point in time with the subsequent launches. So for example, if you look at the first 45 days, you’ve got Zelda, 1-2 Switch, Mario Kart 8. So the active gamer. And candidly, the more the active gamer sees, the more excited they’re going to be for that game.

I was a Zelda fan before I was a Nintendo employee, and I can tell you that as I’ve experienced that game, it just gets me more and more excited to play. 1-2 Switch is a party in a box. And so that is going to be an all family type of experience that will then broaden the footprint. And then Mario Kart 8 is going to expand it even further. And so that’s what I see happening. A game like Arms will have a diverse footprint. A game like Xenoblade Chronicles 2 will be much more narrow.

And so, I think it’s the best way I could describe how the consumer base for Switch is going to evolve over time. And certainly by the end of our first full year, it’ll be kids, young adults, parents and gamers occupying that footprint.

Heb jij zin in de Nintendo Switch? Laat het ons weten! 

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